Facebook Ads

Why should you invest in Facebook?

  • 83% of the Norwegian population are on Facebook

  • On average they are consuming 50 minutes of content, every day!

  • The ecosystem is tailored for a profitable investment, when you know how to use it.

  • Essential piece of the sales funnel in 2020, no matter if you are a B2B or a B2C company.

dmp nordic analyse arbeid med digital markedsføring på pc nærbilde

Why should you invest in us?

We test, attract, engage, convert, analyze, and repeat!
(That’s the name of the game!)

On average, we have delivered a 167% higher Click-Trough-Rate with Facebook and Instagram Ads measured against the industry average of our customers.

DMP Nordic are in close touch with Facebook’s EU headquarters in Dublin through advisory meetings on a monthly basis.

No features, strategies, or updates should pass us by.
With ongoing advice from the source, we make sure to get the most out of our advertising accounts under management.

Sneak peak in our way of doing.

There is no one-size-fits-all solution. Everything must be adapted to any strategy for brand communication.
However, there has been mention of a more technical winning recipe which is a foundation in our practice. (Tested by industry experts with north of a hundred million dollars in ad spend.)

1. Pattern Break / Attention Yarn [Click-Trough-Rate (CTR)]
2. Structure of targeting. (Relevance)
Use data organized and systematized. (Relevance)
3. Action-based re-advertising for any exposure (Offer)

Return on advertising dollars = (CTR) x (Relevance Score) x (Offer)

TESTING TESTING TESTING with the 40x rule. It will test up to 40 different varieties of ads to find 3-4 winners.

Does that sound a little bit excessive?
Yes, maybe. But, laziness is not profitable.

EXECUTE

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